RAID shakes the dive industry to its roots by announcing Zero FEe-Membership* to all its professional members and dive centers.
The industry norm is to charge instructors and dive centers an annual fee to do business with them. RAID has torn up the status quo and once again offered something new and unique in the diving marketplace. At a time when the diving world is still reeling from the ravages of COVID and its impact on the adventure travel industry, the benefit of not charging a fee to teach for the agency, is obvious and far-reaching.
The power of zero membership is a paradigm shift and shows you are appreciated for being a diving professional and supporting this agency.
Some will say that this is a race to the bottom, but nothing could be further from the truth. Membership has become a major hurdle to new instructors entering the market and existing instructors remaining inactive status and solvent. By having no membership fee at RAID, we have future-proofed the agency as this initiative does not only work for the pandemic, but also for many other global economic issues.
The scuba industry looks to Dive RAID International for innovative leadership, and this radical move is a definite game changer and unprecedented.
Many agencies talk about business support, but we feel that some form of financial support is what is needed to help our members to succeed.
As we move into a new year, with new norms, and a new outlook, RAID will continue to deliver the best business support for our members, while helping them provide safe, inclusive, and technologically innovative Dive Training in a Class of its Own.
RAID Zero FEe-Membership is the latest initiative from the industry’s lead innovator and follows its FREe-Learning program and other business-support programs released in 2020. FREe-Learning opened all RAID academics to divers, dive pros, and dive centers free of charge, and issued a wake-up and follow our call to the industry.
*To maintain active status in 2023, RAID instructors will be required to certify five (5) divers during 2022. Should this not be achieved, instructors will be required to do an online update that will detail all the changes at RAID during the past year.